iPod, iTunes, iPhone, iPad, What's Next? Well if rumors are true coming soon to a home or mobile device near you, iTV (well they aren't really calling it that, but it's close!)! By next spring iTunes may start renting TV episodes for 99 cents each. As always Apple is keeping their lips tightly sealed but if things go according to plan you would be able to download the latest episode of *Fill-In-Your-Favorite-TV-Show-Here* 24 hours after it airs. The download essentially allows you to "rent on episode" for 48 hours. This is Apple's strategy to take on the likes of Netflix, & Hulu. Did I mention that the episodes are commercial free? COMMERCIAL FREE! I may spend 99 cents to watch an episode of *Favorite-TV-Show* just to eliminate the mind-numbing commercials! Now if you are already iTunes savy, you know that you can rent or purchase movies but you only have the option of purchasing TV shows. The investment of purchasing an entire episode for some folks is a little high,(around $2episode) renting brings the prices into a more manageable price for the regular Joe.
Read the entire article by Peter Burrows, Sarah Rabil and Adam Satariano.
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